Product Development for Educational Service Firms

By Kevin Organisciak. Educational product innovation is evolving at a rapid pace.  Although not every innovation is a winner,  the “test and learn” process is critical for those in Educational Services to embrace. For these reasons, we’ve created an incubator for companies to try out new products.    Whether it is a “white-label,” “powered by,” […]

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There’s no short cut to hard work

There’s no short cut to hard work It’s good to see high school students working hard towards achieving their dreams. Recently seniors of Pearl River Central High School and Poplarville High School respectively scored very high on their standardized tests. With scores this good, it’s hard to argue that we can expect much more from […]

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Facebook Marketing for Education Service Firms

By Chandan Jha Based out of Las Vegas, Kranse Institute offers digital SAT prep courses. The numbers below reflect the results of a year long marketing campaign on Facebook and Instagram. They ran video and lead ads on Facebook and Instagram to increase brand awareness among students and parents. In 16 months, the results were […]

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Facebook Marketing: Measured Success for an SAT Test Prep Company in the US Market

By Chandan Jha Based out of Las Vegas, Kranse Institute offers digital SAT prep courses. The numbers below reflect the results of a year long marketing campaign on Facebook and Instagram. They ran video and lead ads on Facebook and Instagram to increase brand awareness among students and parents. In 16 months, the results were […]

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K-12 Dealmaking: BetterLesson Raises Funds, and Instructure Makes Acquisition

By Alexa Henry (Edweek). One of the the biggest pieces of recent dealmaking news was Pearson’s sale of Wall Street English, a major program for teaching English to adults, to a consortium of buyers. But that was not all. Professional development platform BetterLesson and China-based English language learning company ALO7 raised funds. In addition, VitalSource […]

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