A Look at Private Tutoring in China

The number of students getting private tutoring after school has been increasing in Hong Kong and many countries around the world. The demand for private tuition has also spread among students attending international schools. To pay or not to pay for a private tutor is a question that many parents are asking nowadays. The answer […]

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ACT & College Board Will Offer Free Score Reports to Low-Income Students Starting in 2018

Congratulations to both ACT and the College Board for expanding access to students challenged by be the financial requirements of the current US College Admissions Process.  Although cynics may argue that self reporting movement has influenced the change in policy, the less cynical among us will note that the policy shift is consistent with the […]

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Super Scores And Score Choice: Can We Game The System?

By Matt Larriva, Founder, Powerful Prep The History and Definition About a decade ago, The CollegeBoard introduced Score Choice, a system by which students could pick which SAT dates’ results they wanted to send to schools. If you took the test 5 (or 10) times, you could send only one score—presumably your best—and your prospective […]

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There’s no short cut to hard work

There’s no short cut to hard work It’s good to see high school students working hard towards achieving their dreams. Recently seniors of Pearl River Central High School and Poplarville High School respectively scored very high on their standardized tests. With scores this good, it’s hard to argue that we can expect much more from […]

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Facebook Marketing: Measured Success for an SAT Test Prep Company in the US Market

By Chandan Jha Based out of Las Vegas, Kranse Institute offers digital SAT prep courses. The numbers below reflect the results of a year long marketing campaign on Facebook and Instagram. They ran video and lead ads on Facebook and Instagram to increase brand awareness among students and parents. In 16 months, the results were […]

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