(Inside Higher Education) by Jim Jump. What’s your favorite Steve Buscemi moment? It’s hard to top the wood chipper scene from Fargo, but I’m partial to his definition of irony from Con Air. As a hijacked plane full of escaped convicts takes off with the convicts singing and dancing to Lynyrd Skynyrd’s “Sweet Home Alabama,” Buscemi’s character wryly […]
Read More »NEW YORK–(BUSINESS WIRE)–Kaplan Test Prep’s most recent survey of college admissions officers from 361 of the nation’s top-ranked schools finds that 78% give an edge to prospective students who complete and perform well in Advanced Placement (AP) courses compared to those who don’t*. Within that 78%, 20% describe that edge as “significant,” while 36% consider […]
Read More »Back in my Kaplan days, I was a bold user of email marketing. This time could probably be depicted as “the early days of email marketing.” Typically, I would acquire lists and then painstakingly “edit,” “copy,” and “paste” my recipients into the BCC of my email program. Other than a compelling “Subject Line,” there weren’t […]
Read More »(The Washington Post) by Jeffrey J. Selingo. As the last of the college acceptances roll in for high school seniors this month, it’s likely more of those offers than ever before will be coming from campuses far from home. Over the last two decades, the number of students traveling a significant distance to college has […]
Read More »(New York Times) by Devin Pope. As colleges nationwide prepare to announce this month which applicants they have decided to accept, it’s worth asking why so many admissions offices pass up easy opportunities to admit higher-quality students. Nearly all colleges, for example, make use of two metrics to gauge student quality: cumulative high school […]
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