Athletes, the Ivy League, and the “Academic Index.”

(Soccer Nation) by C. Schumaker. Club coaches, high school coaches, and even college coaches will all tell players that great athletic ability can help get an athlete through admissions at a college where he/she wouldn’t normally have a good chance at getting accepted. Would Michael Ohr, of The Blind Side fame, have been accepted to Ole’ Miss […]

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What Is the Future of College Marketing?

(The Atlantic) by Jeffrey Selling.   The world of college admissions is bound by traditions: the calendar of deadlines throughout the fall and spring, the college fairs and campus tours, and the academic measures used to admit students, such as high-school grades and SAT and ACT scores. If anything has changed, it is the increasing […]

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Common Application makes more changes for 2017-2018 college admissions season

(The Washington Post) by Valerie Strauss. In February, the Common Application, used by nearly 700 colleges and universities in the United States and abroad for admissions, announced some big changes to its essay prompts for the 2017-2018 college admissions season. It just announced some new changes, which you will find in this post by Jeff […]

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April 2017 Test Prep & Tutoring Business Strategy

Strategic Planning for Tutors & IECs – April 2017   April has traditionally been about navigating the high school calendar.  Private school and public school spring breaks are generally at different times and end of term grades are on the horizon.   Graduating students are hearing back from colleges, and the Class of 2018 stands ready to […]

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The list of test-optional colleges and universities keeps growing — despite College Board’s latest jab

(The Washington Post) by Valerie Strauss. This can’t be great news for the owners of the ACT and the SAT college admissions exams, but the list of colleges and universities that no longer require scores from those tests to be submitted with a student application keeps growing. The list of test-optional schools maintained by the […]

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