Marketing: How to Market a Tutoring Service

It feels as though tutor business-marketing has changed pretty profoundly in the last 10 years. But even so, it remains formulaic. If you think of marketing as a pyramid, the base would be Word of Mouth (referrals) followed by Groups, Events, and Paid Marketing. One may never have to spend $ on traditional marketing efforts […]

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Understanding Advertising on Facebook

Facebook is one of the largest and most accessed networks on the internet. The number of users on Facebook have increased to 1.32 billion daily active users on average in June 2017, against all predictions. Facebook is into messaging and social with Messenger, Instagram and Whatsapp, into Virtual Reality with Oculus, targeting corporates with a […]

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