Fall 2014 Tutoring & Test Prep Strategy  |  Event Calendar Big Box Test Prep Strategy for the Price of a Good Tutor  Call 617-285-4036 Email not displaying correctly?View it in your browser. October  2014 NewsletterSAT/ACT Test Prep & Tutoring Strategywww.testprepprofessionals.com               FALL  STRATEGY  II With the confluence of  ACT, […]

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Positioning for the New SATwww.testprepprofessionals.com The SAT is changing (again) The Collegeboard’s recent announcement that the SAT will change in Spring of 2016 has created ripples throughout the test prep and tutoring world.  Collegeboard President, David Coleman, explained the changes during a press conference on March 5th.  One of the more intriguing topics involved the […]

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Strategies to expand your test prep offerings      www.testprepprofessionals.com Diversifying SAT/ACT Offerings in a cost effective way If one visits a major test prep company’s website, one is likely to see a number of offerings beyond the standard tutoring packages or classroom course.  Lets look at the SAT since it is timely.  If we […]

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Discount strategy:  fill your SAT classes nowwww.testprepprofessionals.com SAT Spring Discount Strategy If you’re like me, you are probably being inundated by Cable/Satellite/FioS mailers and email campaigns.  Generally speaking, each company  is incentivizing consumers to sign up for their service.  Sometimes this can be a tangible incentive (I got a small flat screen TV some years back); […]

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Grass-roots strategy for test prep and tutoring Grass roots marketing strategy  for test prep and tutoring companies. Many tutoring organizations start out with the premise “if you build it, they will come.” This approach is a great foundation for a referral based business–and that is terrific.  There is no better advertising than a referral from […]

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